Two Prophets—
Mexican Moonshine


DEETS


PROJECT INFO

Product Concept
4 Weeks

SCOPE

Concept Art
Packaging Design
Painting
Illustration
Brand / Vis ID


CONTEXT

Recognition

I'm humbled to announce that my project was featured in many respected design blogs.

I earned recognition with Adobe Awards and also took home First Place in Spirits for the 'Concepts We Wish Were Real' Awards with The Dieline.


KICK OFF

Objectives

The objective was to design sustainable packaging for multiple units of breakable items such as glass or ceramics while keeping shelving and display in mind.

The concept was a hybrid of polar worlds where the dead meet the living. A homage to the Mexican holiday Dia De Los Muertos (Day of the Dead), was merged with the American tradition of Moonshine crafting. Two varieties of Mezcal Liquor - Añejo and Dorado - represent legendary twin warriors reincarnated as the sun and the moon. Presented together as a pair of bottles with respective shot glasses, this project demonstrates that it is possible to design sustainable packaging for multiple units of breakable goods with little material.

The target audience for Two Prophets are thrill-seekers and curious millennials.


Environmentally Friendly Packaging

Shelving & Display-Friendly—Easily shippable on pallettes

Strong packaging for breakable items

Minimal packaging concept

Feasibly low price points


DIA DE LOS MUERTOS

The Sun and the Moon—Legendary twin warriors

These were the skull patterns I lillustrated—they were on the bottles itself as well as the covers on the packaging, meant to be reused as decor or keepsakes.


related work

Roadsync-Logo-Design

THE SHARPER SOCIETY

(C) The Sharper Society 2015–2020 

harper s. lee—
thesharpersociety@gmail.com